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When I started eStudio Design in the
late 90's, I knew that I was beginning a journey with an unsure
destination. The Internet was still fairly new to most people
then, and everyone and their uncle was a self-proclaimed 'web
designer'. At the time, I was working as technical support
for an ISP in Massachusetts called 'the spa'. The job of graphic/web
designer sort of fell into my lap, and I was instantly captivated
by the power of websites and the potential for what they could
do.
Always interested in the arts and esthetics, it was easy for
me to get a handle on the graphical end of web design. The
technical part came more slowly, as HTML and other languages
evolved and expanded. In the late 90's, websites were usually
either nice to look at without much usability, or they were
full of information but unattractive. My hope was to develop
my skills to create a clean marriage between the two to create
attractive, functional websites that were beneficial to my
customers.
After leaving 'the spa' I returned to my home town of Sturgis,
Michigan -- an area which I felt needed a company just like
mine. By offering efficient, affordable design to local businesses
coupled with a sense of "down to earth" relations,
my company quickly grew.
In my first two years, I had landed jobs for the City of Sturgis,
the Sturgis Chamber and the Sturgis Hospital. Over the next
4 years, my customers have been spread all over the US, from
the East coast to California, finding my company either through
referrals or my own online marketing. Each website I've designed
has been an invaluable learning experience for me -- not only
by learning how to communicate with customers to understand
their needs, but also to realize the expectations and limitations
of what the web will do for them. This has provided me the
ability to speak honestly and openly with my customers about
their website development as well as to provide options that
will work specifically for their business.
I feel very fortunate to work every day at a job that I love,
and that I've been successful at creating a national design
company that still has small town business ethics. I look
forward to continuing to work with my valued customers as
well as the challenges that future projects will bring.
~ Amy R. Frost, President |
© Copyright 2012,
eStudio Design, LLC. Sturgis Michigan, 49091. All rights
reserved. |
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